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Chicago-headquartered Guaranteed Rate has enhanced its RateReduce offering to include RateReduce Sell, a program designed to help real estate agents facing a challenging home sales market.

According to the company, RateReduce Sell provides real estate agents the opportunity to offer home sellers a way to secure a discounted mortgage rate for a prospective buyer so that they can sell more homes. As part of securing the property listing, the real estate agent works with the seller and a Guaranteed Rate loan officer to pay a fee and lock in the discounted rate for a buyer.

The company added RateReduce Sell will also be available for high balance mortgages.

“We want to offer real estate agents and their clients the opportunity to lock in a rate that they can market to their potential buyers. In an environment where rates can be volatile, this is a key selling point for a future buyer,” said Jeremy Collett, Guaranteed Rate’s executive vice president and head of capital markets. “One of the biggest hurdles impacting sellers and buyers is high interest rates. With Guaranteed Rate’s exclusive new program, real estate agents can ensure that their buyers get a discounted market rate on their mortgage. Real estate agents will also have the ability to advertise the program and the lower RateReduce Sell rates to buyers at open homes and in their listings.”