Humbl Inc. (OTC: HMBL), a San Diego-based company focused on the convergence of digital technologies and real-world assets, is rebranding as TAP Real Estate Technologies Inc.
According to the company, the rebrand marks a corporate repositioning toward the next generation of real estate capital formation, where traditional property ownership models converge with digital wallets, blockchain registries, smart contracts, and tokenized investment infrastructure. As part of this transition, TAP Real Estate announced that it secured $500,000 in initial investment capital to establish operations and support early-stage execution, adding that it was evaluating a pipeline of residential, commercial, and hospitality real estate opportunities for potential fractional or full contribution to its balance sheet, alongside select tokenization opportunities to be offered through the TAP Invest platform.
In connection with the rebrand, the company will apply to change its ticker symbol, subject to regulatory approval. TAP Real Estate has also created an advisory board consisting of experienced professionals across residential, commercial, and hospitality real estate sectors, particularly in the Mountain West and Hawaii, and has made its first appointment with Tyler Greene, the former CEO and founding partner of Surface Development.
Furthermore, TAP Real Estate has entered into a licensing agreement with TAP Inc., a private technology company headquartered in Salt Lake City, granting TAP Real Estate the right to utilize the proprietary TAP Platform technologies specifically for real estate use cases.
“The convergence of public markets, real estate, and blockchain infrastructure represents one of the most important structural shifts in our industry going into 2026,” said Brian Foote, CEO of TAP Inc. “We expect banks, broker-dealers, real estate operators, and individual asset owners to increasingly adopt blockchain-enabled payments, registries, and tokenized ownership as a way to unlock new liquidity, lending pathways, transparency, and operational efficiency across traditional asset classes.”
“We see a rare convergence of regulatory clarity, patented technology readiness, and industry demand,” added Greg Hopkins, CEO of TAP Real Estate. “Our goal is to help define real estate as a modern, tokenized asset class with improved access, liquidity, and transparency for investors and issuers alike.”
