iHomefinder, a provider of real estate property search technology and online marketing tools, has announced a strategic partnership with Wix.com Ltd. (NASDAQ: WIX), the SaaS website builder platform.
According to the companies, the partnership will enable real estate agents to develop their online presence by introducing iHomefinder’s MLS search functionality into the Wix platform through the iHomefinder Real Estate app in the Wix App Market. iHomefinder automates follow-up and increases engagement with listing recommendations based on a lead’s search history, driving them back to the Wix website to continue their home search. Advanced behavior tracking and automated outreach can allow real estate agents to focus on the prospects who are ready to buy, while the iHomefinder Real Estate app gathers leads from over 30 sources and provides timely follow-up, the companies added.
“Our partnership with Wix is a game-changer for independent developers, Wix Partners, and do-it-yourself real estate agents who demand a professional, reliable web presence,” said Nick Parmenter, president of iHomefinder. “With the iHomefinder Real Estate app now available on Wix’s App Market, we’re empowering agents to grow their real estate business like never before.”
“This is a huge milestone for us. This partnership with iHomefinder fulfills one of our biggest user requests and will add true value to our users in the real estate industry by leveraging new capabilities Wix recently developed for Wix App Partners,” said Asaf Remler, director of strategic partnerships at Wix. “Together, we will empower real estate professionals with innovative technology and seamless integration, enabling them to effortlessly elevate their digital presence and excel in today’s digital landscape. This takes us one step further to building on our strategy to extend product offerings with leading tech partners.”