Homebuyers looking for neighbors who share their political views have a new tool to find a community of like-minded voters.
Axios reports the tech start-up Oyssey has soft-launched a real estate platform that allows buyers to view block-by-block consumer and political data, along with traditional housing trends. The partisan data is culled from election results, campaign contributions and licensable commercial data.
Oyssey has rolled in South Florida and New York City this month. The new platform is being marketed as a monthly subscription service to agents and brokers, and buyers can sign a digital contract with an agent to tap into its data.
CEO Huw Nierenberg told Axios provides buyers with “never before available” data while agents can use this information to negotiate for higher commissions.
“It’s about getting buyers homes that they love,” he said.