Strategy is defined as “a plan of action or policy designed to achieve a major or overall aim.” In this market, or any other market for that matter, you must be deliberate. What do I mean? You can’t just purchase a new piece of technology and expect that your business...
Technology is only good if it is adopted and if it solves a real business problem. Too often, really cool technology is launched but it’s hard to use or it doesn’t easily do all that it claims. In many cases, upper management selects a new tool, but real estate...