The media giant Gannett Co. Inc. (NYSE: GCI) announced a multi-year agreement with AddressUSA to power an online real estate portal across the USA Today Network.
AddressUSA’s listings will be integrated throughout the USA Today Network alongside editorial content including topics such as homebuying, selling, decorating, and improvement. The listings will be featured in the nationwide USA Today and more than 200 local publications.
Later this summer, USA Today will also launch “Homes Across America,” a photo gallery spotlighting homes across the country in a mix of styles and price ranges.
“Our mission is to deliver the content our communities need and want,” said Gannett Chairman and CEO Mike Reed. “Real estate information and tools are important for our audience of 195 million average monthly unique visitors as they search for a home to buy or sell or simply want to explore properties as real estate enthusiasts. AddressUSA will enable us to drive further audience growth and engagement, enhancing the overall experience for readers to be inspired by what’s available in their local market.”
“We are excited to partner with Gannett and the USA Today Network launching a groundbreaking real estate marketplace hub for home buyers, sellers, real estate agents, and vendors to connect,” said Paul Huntsman, chairman of AddressUSA. “Gannett’s unrivaled reach at both local and national levels will allow us to engage with a broad and powerful audience.”
Photo: WTMuploader / Wikimedia Commons
Will this new database be competition for the more recognized Multiple Listing Service (MLS) ?
Thank you !