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SHATTERING THE GLASS CEILING IN REAL ESTATE

Female Worker Working from Home Office and Affecting Housing Demand

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The real estate industry is dominated by powerhouse women entrepreneurs. Women are likely to enter real estate not only because of their interest in the field and the flexibility the industry provides, but also because of their strong desire to help families and work with people.

The pandemic has been difficult on women’s careers. In April 2020, the share of women aged 25 – 54 in the labor force who were working dropped to the lowest level seen since March 1984. The strides women made through the women’s movement and Equal Pay Act nearly evaporated overnight. Women returned home to help school-age children through homeschooling, virtual learning or hybrid schedules, and as a result, found working 9-to-5 jobs (cue Dolly Parton) impossible to juggle. Many women lost employment or found their hours reduced to an unsustainable level.

 

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