HQ Residences Miami, the first residential tower created by the hospitality firm HQ Hotels & Residences by sbe, has named fashion model Nadia Ferreira as the development’s official brand ambassador.
As ambassador, Ferreira will support the project’s marketing initiatives and select cultural engagements, particularly across Latin America where the Miami housing market generates considerable residential and investment interest.
“I was immediately drawn to HQ Residences because it represents a vision of luxury that feels personal and welcoming,” said Ferreira in a statement. “There is a thoughtfulness behind the experience, from the way spaces are designed to how they bring people together, that feels both refined and deeply human. It’s a place that brings a global perspective to a meaningful scale, and that resonates with me both personally and professionally.”
It is safe to say that Ferreira’s new job did not come through LinkedIn – she is married to singer Marc Anthony, the co-founder of the HQ brand. Outside of this endeavor, she also serves on the advisory board of Fundación Renací and played a key role in advancing its partnership with the Maestro Cares Foundation, supporting the development of a pediatric wellness center in her native Paraguay.
The 35-story property will comprise 229 condominiums, offering one- to three-bedroom layouts ranging from 721 to 2,074 square feet, along with a collection of eight penthouses. Residences are priced from $850,000, with sales represented exclusively by The Agency.
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