Redfin has partnership with Winnie, a marketplace for childcare and early education, enables the brokerage to add local childcare information to every for-sale home listing on its platform.
According to the Seattle-based company, platform users can view daycare and preschool options closest to each listing, along with details on distance from the home, reviews, financial aid, staff certifications and other key data points to paint a full picture of what childcare looks like in an area. The partnership comes as new Redfin research finds that childcare and housing costs consume more than half of families’ incomes (52%) in many markets. In some of the country’s largest metro areas, those two expenses leave families with almost nothing left over.
The Winnie data is now available on Redfin’s desktop and mobile websites and will be available in the Redfin app in September.
“When you’re buying a home, you’re also choosing a neighborhood that works for your family,” said Ariel Dos Santos, Redfin chief product and design officer. “For parents and guardians, finding childcare is a big part of that decision. Bringing Winnie’s childcare information directly to every listing on Redfin makes it easier to see what options are nearby while you’re looking at homes, instead of having to search for that information separately.”
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