Source: Inman —
Making the perfect listing is no easy feat — especially when incorporating search engine optimization. Here’s how to maximize your next listing with the keywords your clients are looking for.
In luxury real estate, prospective clients have always had exacting requests. In recent years, not only have their wish lists become more specific, but the overwhelming majority of property searches begin with online listings long before buyers ever engage with a seller or an agent.
How can you capture their attention at this early stage so your listing stands out? Make sure to mention the qualities that matter most to this affluent audience.