The National Association of Realtors (NAR) adopted its 2026-2028 Strategic Plan on Sunday following a unanimous approval by the NAR Executive Committee.
The three-year plan, which goes into effect on New Year’s Day, is designed to “modernize the association, deliver greater member value, respond to an evolving industry landscape, and provide transparent metrics to hold the association accountable,” according to a NAR statement.
“NAR is rebuilding trust by executing the largest transformation in real estate history, and this Strategic Plan will be our roadmap,” said NAR CEO Nykia Wright. “The plan is data-informed to ensure that NAR is investing in initiatives that members and the industry find most valuable. It also includes success metrics so our members and the industry can hold NAR accountable to the commitments we are making.”
The full plan is available for review online.












Well, after the Burnett Spitzer lawsuit settlement I suppose the old regime has done all the damage they can do. After selling out all the members they can retire in comfort and forget about us.
After 30 years of paying dues, I see no reason for NAR to exist.