Bright MLS is developing an artificial intelligence (AI)-powered learning platform designed to help its subscribers thrive amid the industry’s shift to AI technology.
The platform, which is being developed in partnership with Cypher Learning under the banner of AI Academy, will emphasize practical applications including how professionals can use AI to improve productivity, strengthen client service, and adapt to changing industry practices. Bright’s AI Academy will seek to combine AI education with Bright’s proprietary industry knowledge, products, workflows and resources.
The platform – which will include self-paced learning, assessments and certificates of completion – is slated to go live by the end of the year.
“AI is changing how real estate professionals work, but having access to AI tools is only the beginning,” said Brian Donnellan, president and CEO of Bright MLS. “Our responsibility as an MLS is to help professionals understand how to use these technologies effectively and apply them to their businesses. The AI Academy gives us a way to make that education practical, personalized and continuously evolving as the technology changes.”
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