Source: Tech Xplore —
Century 21 Beggins Enterprises on its website lists a “beautiful” three-bedroom condo in Madeira Beach, Florida with “large spacious balconies to enjoy the warm, beautiful views.”
If you’re tempted to buy the listing, thank ChatGPT. The text above was written by the free artificial intelligence computer program.
Real estate agents across the country are turning to the program to help write up listing descriptions and content scripts, as first reported by CNN.
“We’re using it every day,” said Mike Puma, chief marketing officer at Century 21 Beggins, who uses ChatGPT to write content like social media posts or video scripts for real estate agents. “(This allows) them to spend more time on what they do best.”
How are real estate agents using ChatGPT?
Tony Angelos, a Chicago-based broker, said he started using ChatGPT soon after OpenAI launched the program in November 2022.
