From the leave-no-stone-unturned school of marketing: The Walt Disney Co. (NYSE:DIS) is promoting its new “Haunted Mansion” movie by having the spooky residence listed on Zillow (NASDAQ:Z).
“Only minutes from downtown New Orleans, just outside the city on a secluded bayou road, this property, which dates back to the late 19th century, has been miraculously preserved in its original condition,” said the listing for this unlikely property. “It is important to disclose that this property is indeed haunted, and its inhabitants inflict terror and promise eternal entrapment to all who enter. We are certain that you will find this place irresistible and promise that once you see it in person, you will find it impossible to leave it behind.”
Among the features highlighted in the listing are the following attractions within the 13,195-square-foot house:
- Foyer: A grand entryway with statues that threaten your life
- Great Hall: Ideal for entertaining invited and uninvited guests.
- Library: A collection that inspires unforgettable nightmares.
- Ballroom: Lovely space where ghostly souls celebrate and imprison.
- Séance Room: Perfect for summoning the dead and human possession.
- Hallway: Didn’t get your steps in? Keep walking. Forever.
And the Zillow “Zestimate” for the property: “Your soul(s).”
“Haunted Mansion” was inspired by the Disney theme park ride of the same name. The movie opens July 28 with an all-star cast featuring LaKeith Stanfield, Tiffany Haddish, Rosario Dawson, Jared Leto, Dan Levy and Owen Wilson.
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