Homa, a new homebuying platform powered by artificial intelligence (AI), has launched today in Florida.
Homa eschews human real estate agents and enables buyers to navigate the homebuying process using AI tools trained on state-specific laws and the same coursework required for real estate licensing. Buyers can use Homa to tour homes, analyze market data, draft offers, and manage the escrow process. For those buyers still opting to work with an agent, Homa can supplement their agent’s services with advanced tools.
“Our vision is to modernize the homebuying process and make it more affordable by putting buyers in control,” said CEO Arman Jahaverian, a former Zillow senior director. “With AI and automation, we’re giving people the confidence to purchase a home independently while ensuring they have access to all the tools and resources they need.”
Most buyers won’t spend or have the time to become a real estate expert overnight. If they find a house on their own, how are they going get inside? How will they act fast in a hot market? Superfically an interesting idea.