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In 2021, two worlds collided when my luxury real estate practice was presented with a trailblazing opportunity to represent Meta Residence One. This was no ordinary home. Yes, it was slated to be built on a real plot of land, but a virtual copy of it would also exist in the metaverse. In this respect, it was the very first property of its kind.

That’s because the metaverse is quickly becoming a platform, or a collection of several platforms, where more and more people are spending their time and their money. These are interactive spaces where you can advertise, socialize, build, and explore. It’s no wonder we’ve started to imagine how to bring real estate to this realm.

The metaverse and real estate markets were made for each other

 

Upon closer inspection, it becomes evident that real estate and the metaverse are entirely compatible. After all, real estate is a tangible asset in which a person purchases a piece of property and the home that occupies it, or they can build a home on an empty lot. The transaction involves real money or financing, and the purchaser receives a deed indicating ownership.