Lowe’s Companies Inc. (NYSE: LOW) announced it will begin testing an in-store Apple Vision Pro-powered experience for customers seeking kitchen designs.
In a pilot launching later this, customers of the home supply retailer can try Lowe’s Style Studio for Apple Vision Pro, an immersive product that creates a high-fidelity 3D kitchen environment. Using Apple Vision Pro’s intuitive input system, which is controlled by a user’s eyes and hands, Lowe’s Style Studio reimagines the art of kitchen visualization in a virtual reality setting.
The company debuted Lowe’s Style Studio in February, and this is the first time that customers can collaborate with a Lowe’s associate to design their dream kitchen. When they have found a winning theme, customers can save their style selections and either email, text or AirDrop them as a PDF to friends, family, a designer or contractor.
The pilot will launch in Lowe’s hometown at its Central Charlotte, North Carolina, store from June 8-12, and will return at Lowe’s stores in North Bergen, New Jersey, and Sunnyvale, California, from June 22-25. Customers in these pilot markets will be able to access an online booking tool to select the time and date, and Lowe’s will also accommodate a limited number of walk-ins.
“Lowe’s has a history of breaking new ground in our industry, and being the first home improvement retailer to offer an Apple Vision Pro experience in select stores is an exciting step in our omnichannel journey,” said Seemantini Godbole, Lowe’s executive vice president, chief digital and information officer. “We believe Apple Vision Pro can enhance in-store kitchen design experiences, empowering our customers to visualize their dream kitchens using advanced spatial computing technology.”
Photo courtesy Apple and Lowe’s
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