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As 2021 comes to a close, real estate professionals are looking ahead at what to expect for the new year. From the ever-fluctuating housing market to a non-stop influx of new homebuyers, coming up with the new and best ways to do business is top priority. As for marketing, which may arguably be the most important aspect in a successful real estate business, there are certain items and tasks that should be reviewed, refreshed and updated as we head into a new Q1.