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When you’re looking for a real estate agent to help you with your home purchase, sale or both, the individual matters, but the brokerage they work for can also make a difference.

We’re taking a look at the most in-demand, major residential real estate brokerages in the U.S., by online search volume, and how they do business, down to sales volume and revenue, where they primarily work out of and a few other details you should know.

Here are the top real estate companies in the U.S.:

 

1. 

With an aim at operating differently than most traditional brokerages, Redfin has been around since the early aughts and has changed the way many people work with real estate agents. The brokerage isn’t located everywhere, but is located in a growing number of markets in the U.S. – more than 100, as of early 2023.

Considered a nontraditional brokerage, Redfin agents receive a salary rather than working on 100% commission. As a result, people who buy and sell through Redfin pay less on commission – typically 4%, including the agent on the other side of the transaction – saving about $7,000, according to the company.

Even for people who don’t live in the immediate vicinity of Redfin agents, the company’s recognizable name and user-friendly platform are popular options for house hunting or learning more about the housing market.

While Redfin is becoming closer to being considered a household name, it’s not immune to the ups and downs of the real estate market itself: Redfin reported $601 million in revenue in the third quarter of 2022 (an 11% increase, year over year), with a gross profit of $58 million (a 54% decrease, year over year).

Booking.com
 

2. 

When you think of Re/Max, you may think of the hot air balloon toting the brokerage’s logo that’s been a staple of the company’s marketing for decades. Re/Max was founded in 1973 in Denver, quickly shifting to its franchise format that still exists today. As a result, you’ll likely come across Re/Max offices that have additional names to help differentiate them – Re/Max Allegiance or Re/Max Prestige, for example.

Altogether, Re/Max has more than 144,000 agents worldwide, with the bulk of operations taking place in the U.S. and Canada. Re/Max reported its revenue in the third quarter of 2022 was $88.9 million, down 2.3% year over year.

3. 

 

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