Zillow (NASDAQ: Z, ZG) and Redfin (NASDAQ: RDFN) announced a new partnership with Zillow becoming the exclusive provider of multifamily rental listings on Redfin and its subsidiary sites.
The partnership covers properties with 25 or more units. According to the companies, the partnership expands the Zillow Rentals Network to include Redfin and its sites Rent.com, and ApartmentGuide.com, alongside existing Zillow brands HotPads and Trulia, as well as Realtor.com, which was added as a partner in 2024.
“This Zillow partnership will give Redfin visitors access to one of the largest and fastest-growing databases of rental listings,” said Redfin CEO Glenn Kelman. “We believe it will increase our overall traffic and the profits from our rental business, letting us focus on what we do best: dazzling online listing search, paired with dazzling brokerage, lending and title service.”
“Renters want choices, and this partnership will deliver just that — more apartments available across more platforms,” said Zillow CEO Jeremy Wacksman. “What’s good for renters is good for our multifamily partners, too. This agreement will give them additional opportunities to connect with ready-to-move renters, helping them grow their businesses. Adding the Redfin sites to the Zillow Rentals Network helps us scale our impact and drive continued growth for our multifamily partners and our business.”
