Austin-headquartered Keller Williams Realty LLC (KW) has acquired Michael Lewis Marketing Suite (MLMS), a marketing services company supporting KW-affiliated real estate agents and brokerages.
Since 2013, MLMS has supported more than 130,000 KW-affiliated agents and delivered over 800 custom designs for agents and brokerage leaders through a services suite that includes branding strategy, graphic design, print solutions, and consulting.
“Keller Williams has always been the place where entrepreneurs can build, expand, and own their brand,” said Michael Lewis, CEO and creative director of MLMS. “Now, every KW-affiliated brokerage and agent will have access to a true ‘easy button’ for branding and list-to-close services.”
Lewis will serve in an advisory role at KW, focused on integrating, training, and scaling MLMS across the KW ecosystem. The company plans to fully deploy MLMS solutions across its network by the end of the third quarter. The financial aspects of the acquisition were not disclosed.
“Our affiliated agents and brokerages are the KW brand in local markets,” said Sandra Howard, chief marketing officer at KW. “With this acquisition and full integration in our marketing team, we’re strengthening the foundation of how our affiliated agents build, market, and scale their business and their brands inside a system designed for long-term success.”
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