Share this article!

Endpoint, a digital title and settlement company, announced it has promoted Shawna Hernandez to Chief Operating Officer, a newly created role. As COO, Hernandez will lead the teams implementing Endpoint’s digital closing solutions and guide the company’s strategy to optimize and scale its operations.


“Shawna has spent her career focused on improving the home closing experience, the final step in a consumer’s homeownership journey,” said Endpoint Chief Executive Officer Scott Martino. “Over the past three years, Shawna has been instrumental in Endpoint’s growth and progress toward delivering the first end-to-end digital closing platform. Her deep settlement industry expertise complements our digital transformation culture, helping us to unlock a home closing experience that combines best-in-class processes with people and technology in a meaningful way.”


Hernandez brings more than 20 years of experience in all aspects of the settlement industry, most recently as senior vice president of operations at Endpoint. Since joining Endpoint in 2020, she has overseen the development of the company’s proprietary closing software that automates many of the tasks associated with the settlement process. Hernandez also led Endpoint’s shift to a centralized operations team, giving the company the capability to service transactions for proptech companies and investors on a national scale.


“I’m honored to be named COO at Endpoint. We have such a talented and fantastic group of folks here at Endpoint, making it a joy to collaborate with great people and drive meaningful change in our industry,” said Hernandez. “I am thrilled about the opportunity and could not be more optimistic about the future.”


Prior to joining Endpoint, Hernandez was on the founding team of a tech-enabled title and settlement company. Earlier in her career, she held senior operations roles at prominent title companies in Washington and began her career as an escrow closer. Hernandez earned her bachelor’s degree from Cal Poly Humboldt and is a member of Chief, an exclusive network for female executives.