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HomeSmart Opens Its 25,000-Agent Network to loanDepot in New Mortgage Marketing Deal

HomeSmart Opens Its 25,000-Agent Network to loanDepot in New Mortgage Marketing Deal

by John G. Stevens | Sep 15, 2026 | Mortgage Information, Real Estate News

HomeSmart is adding another national mortgage connection for its agents, signing a marketing services agreement with loanDepot that links the brokerage’s network of more than 25,000 real estate agents with the lender’s loan officers and mortgage products. The...
Real Estate Is Starting to Unbundle. Good Agents Should Welcome It

Real Estate Is Starting to Unbundle. Good Agents Should Welcome It

by John G. Stevens | Sep 2, 2026 | News/Current Events, Real Estate News, Tech Trends, U.S. Housing Market, WRE News Exclusive

For most of my career around housing, we have talked about a real estate agent’s value as though it were one thing. It isn’t. An agent may help a buyer understand a market, find properties, arrange showings, evaluate price, write an offer, negotiate terms,...
Real Estate’s Next Battle Isn’t Over Listings. It’s Over the Customer

Real Estate’s Next Battle Isn’t Over Listings. It’s Over the Customer

by John G. Stevens | Sep 1, 2026 | Industry Updates, Mortgage Information, News/Current Events, Real Estate News, U.S. Housing Market, WRE News Exclusive

Rocket Companies announced a new CEO for Redfin on Monday morning. Normally, I would consider that an executive personnel story and move on. This one caught my attention because of who Rocket hired and, more importantly, what Rocket said it wants him to do. Alessio...
Real Completes RE/MAX Acquisition, Creating Real REMAX Group

Real Completes RE/MAX Acquisition, Creating Real REMAX Group

by John G. Stevens | Aug 24, 2026 | Industry Updates, News/Current Events, Real Estate News

The Real Brokerage completed its acquisition of RE/MAX Holdings on Monday, bringing Real’s technology-focused brokerage operation and the former RE/MAX Holdings businesses together under Real REMAX Group Inc. The transaction closed Aug. 24 following shareholder...
Real Brokerage Wins Final Court Approval for RE/MAX Acquisition

Real Brokerage Wins Final Court Approval for RE/MAX Acquisition

by John G. Stevens | Aug 21, 2026 | Industry Updates, News/Current Events, Real Estate News, Tech Trends

The transaction is now expected to close Monday, August 24, subject to remaining closing conditions. The Real Brokerage has received final court approval in connection with its proposed acquisition of RE/MAX Holdings, moving the transaction another step closer to...
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