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The concept of data can be daunting to some, yawn-inducing to others. But as it relates to business, data is something of the ‘new oil’.

That was the assessment during a recent presentation staged by Dallas-based CBRE Group Inc., the world’s largest commercial real estate services and investment firm based on revenue. The abbreviation stands for Coldwell Banker Richard Ellis.

During a panel discussion moderated by Spencer Levy, CBRE‘s global client strategist and senior economic advisor, speaking on the importance of data in commercial real estate were Maggie Remynse, vice president of curriculum for DataCamp, an EdTech company, and Hochun Ho, CBRE’s head of enterprise data governance.

 

Data can be kind of scary

“A lot of times, you know, we hear data and it’s kind of this scary monster in the corner,” Remynse said. “And so we think that it’s something that’s kind of abstract and hard to really get a grasp on. But my job is really to help you understand that even if you are not a data scientist, you can still find value in data and provide value to your organization by understanding data.”

Booking.com

 

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