MyHome, the marketing and technology subsidiary of Williston Financial Group (WFG), has completed its acquisition of Volly, a provider of technology and marketing services for banks, credit unions, and mortgage lenders.
The financial terms of the transaction were not disclosed. Volly was launched in 2004 and stated that one-third of the nation’s top 30 banks currently use its services to capture leads, convert prospects, and retain customers with greater efficiency. Volly’s services will be offered through WFG Enterprise Solutions, which offers lenders appraisal management and valuation services, title and settlement services, and default services.
“Since inception, both WFG and MyHome have been dedicated to providing transparency and empowerment to all mortgage transaction participants,” said Steve Ozonian, president and CEO of WFG, the Irvine, California-based title insurance and real estate settlement firm. “As the digital transformation of our industry accelerates, we’re committed to acquiring and building solutions that help us further expand our reach and achieve the next stage of our mission to transform and streamline the real estate experience for all constituents.”
MyHome President Marty Frame added, “Our mission at MyHome is to create continuous value for real estate, mortgage, and title industry professionals, and the consumers they serve. We’re doing this by building, acquiring, and partnering with industry-leading solutions to bring together all phases of the real estate transaction. The acquisition of Volly fits with this vision, as Volly helps lenders simplify lead generation, conversion, and customer retention, while creating an excellent experience for their customers.”
